Quotes

Granella

1. "We love our coffee here. I have had six cups already just before this tour and we are 2nd in the world for coffee drinkers right behind Finland. " 
2. "We love our coffee and being outside so much that coffee shops and restaurants offer blankets, so we can sit outside in the middle of the winter."
3. "We love working outside, working out, and playing outside. But most importantly, we love our chocolate."

Erik Ekholm

1. "For a video to go viral it needs to create emotions, engage the audience, and or create a surprise."     
2. "We need to have emotion in everything we do."
3. "You don't have to love baseball, but you better know what an RBI is." ~ Herman Rodriguez
4. In response to what makes a person successful in the marketing industry. "You have to be a great listener. It is impossible to be successful if you can't meet the needs of customers. You need to be a great listener and have the ability to keep up with trends. Lastly you have to be able to stay ahead of technological advances and adapt quickly to change." 
5. "Create a platform that builds confidence in you as a person." 
6. "If you feel good, it will show." 
7. "To start something. You have to be willing to sell yourself. ALOT!" 
8. "The first customers are your most important customers because they can make or break your company. So stay focused on your target market and don't fall into the trap of spreading your business too thing." 

Per Norlin

1. "80% of business failure is in not doing the design. That means, 80% of the time should be dedicated to listening to the end-user." 
2. "College gives you the tools in reading, writing, business, etc. However, most institutions are misleading on the road to success being straight forward. The road to success is not straight forward. You have plans and hopes and some will fall short of expectations and some will rise." 
3. "If you do it now, stick with it for years. Don't quit." 
4. "You need people to do work that they believe in." 
5. "The executives are the super heroes, but they do not know everything."
6. "It is easier to sell innovations externally versus internally. Internally selling is hard because people within the company believe they know best, are more conservative, and avoid change." 
7. "College teaches you how to absorb information and solve problems. I haven't touched a tough math problem in a long time. But college taught me that if you work hard, you will understand it. If you work hard, you will get it." 
8. "Whatever you do, dealing with peole is important." 
9. In response to what makes a person successful. "You must have the drive to achieve things and accomplish things. You have to have the ability to be able to influence people and the power to be able to drive those around you. You have to have the ability to take old processes and evolutionize them for new organizations or practices. And most importantly, you have to have a constant drive for something new and make sure it is fun!" 

Martin Lundh

1. "Facebook and Google are your stalkers. They know more about you than you do." 
2. "If you grow to fast, your company won't be able to sustain the rapid expansion." 
3. "Being a Project Manager is like being the spider in the net. You get to talk to everybody and you are in the center and try to string everything together." 
4. In response to what makes a person successful."You have to have a willingness to learn, and the ability to learn quickly. You need to be able to drive discussions and meetings and quick on your feet with knowledge. You need to have the ability to communicate in  way to talk to specific people. For example, transferring a message from a lawyer, to salesman, to coding professional." 

Bertil Thorvaldsson

1. "Apple was successful because they paid attention to the details for the end user. They made it easy to use and customer friendly." 
2. "The battle of devices has now become a war of ecosystem." 
3. "Our competitors aren't taking our market share with devices, but with applications, searches, and social media." 
4. "There are two types of people. Men and women on a mission and the yes men and yes women." 
5. "You should never believe what you have never seen with your eyes."

Håkan Sandberg

1. "We have to develop the best people."
2. "You can have the best product, but if you have the wrong people, you will fail."  
3. Part of a response to the company atmosphere at Autoadapt, "I even know the name of the family dogs"
4. In response to some qualifications necessary for a new hire, "We want somebody who can support a family member. Because that is what we are about." 
5. "Who knows how to make the best processes for the assembly line? The assembly line worker of course."
6. In response to "What is your motivation for implementing your ideas?
1. "Some say my mother dropped me as a baby. But seriously, it is never about the money. I just have the mindset to develop." 
7. "I wanted to be the leader of the standards for the product. So, I set the standard and became a member of the Standards Board." 
8. "Time is often the bottle neck. It is important that the management can make quick decisions. Consensus between owners and management is important."
9. "Cash is king." 
10. "He (management who disagrees with cash is king) can buy six or seven cars later. I'm a pain in the ass, but long-term growth is more important." 
11. "Don't react, be proactive."
12. "First, can we fix it? It doesn't always have to be the newest thing. Sometimes, it can just be fixing a broken process." 

Pär Svensson

1. "It's hard to ask somebody about an experience that they haven't had yet. You have to just show them." 
2. "The smile produced must be greater than the price for the product. This model will produce growth." 
3. "Some people say they can calculate what the average money any given business will make. But, out job is to break that. Our job is not to be average. There is always customers that can be converted to repeat users."